This scent is the essence of timeless sophistication, where sharp citrus meets smoky elegance. The bold brightness of grapefruit greets you first — fresh, crisp, and full of refined energy. Smoking incense follows, adding a layer of mystery and depth, while cedar’s rich, grounding presence creates a smooth, commanding finish that speaks to confidence and power.

This scent was made for men with purpose, boldness, and refinedness with a modern edge. It’s sharp, woody, and effortlessly sophisticated, perfect for formal evenings, high-stakes meetings, and moments when making an impression matters.

Whether you’re closing a deal or walking into an evening affair, Novure envelops you in understated luxury.

Impression: BLEU DE CHANEL